Gopi Chandan is a paste of “Braj Bhoomi Soil” which creates a cooling and earthy fragrance. It has a refreshing impact on the forehead and this can promote concentration and meditation. Gopi Chandan Tika is a holy fragrance that used to emanate from the form of Lord of Krishna. Tilak stands for wealth, fortune, prosperity and opulence. Just add few water drops and your Tilak is ready to use.